Our story of SnakIt dates way back to 1978, with the start of an eatery named 'Warden Bakery', deep in the heart of South Bombay. Well-known to locals for its tasty selection of bakery products, snacks & savouries, and more importantly a consistent level of quality, the brand eventually became a household name.
As the bakery grew in popularity over time, we started to plan our next big move.
That move came in the form of applying our knowledge of crafting yummy savouries to producing delicious crispy snacks. The new product line led to the purchase of an established brand 'Ok Wafers', which was extremely popular in Mumbai at the time.
Over the course of the next few decades and aided by some of the brightest minds in the food industry, our vision continued to take shape. Finally, in 2018 we were ready to launch in a more modern and updated avatar that catered to Generation Z.
Enter SnakIt, a delightful snack alternative that is instantly recognizable through its innovative packaging and delicious flavours. Check out our Brand Philosophy Section below to learn more about how we intend to become a leading snacks manufacturer in India by shaking up the industry through our distinctive approach to snacking.
What makes SnakIt unique is our 'SHICQ' Standards - focus on Safety, Hygiene, Innovation, and Consistent Quality. These standards allow us to exceed the ones set by International players and bring a better product to the Regional Indian Snack Market. A gap we felt is currently missing outside the major metros in India, where the market is currently dominated by unorganized players.
Through SnakIt's range of fried snacks, our aim is to help India eat better - one snack at a time!
We firmly believe that every packet of SnakIt should delight our customers and that there can never be any compromise on health and quality. This belief is the reason why every SnakIt product is flavourfully crafted with care and thought, and more importantly where our SHICQ Standards come into play, forming the pillars of everything we do.
Our commitment to 'excellence in every bite', also focusses as much on quality snacking as it does on taste, which is why every product of ours is infused with 'Nutri-Boosters'. These boosters when combined with other nutrients found in daily foods, offer a host of nutritional benefits to children, and guarantees that even our youngest customers are tapping into much more than great taste when they pop open a bag of SnakIt products. For more information on our product standards, please visit https://www.snakit.in/snaps-standards/